Hydration is about more than simply drinking water. No matter your skin type, its's essential you moisturize daily. Hydrated skin is healthy skin – your skin looks smoother and firmer, better retains plumping collagen, and is less likely to appear dull and flaky when it's properly hydrated.

Moisturizer works by sealing moisture into the outer layer of the skin and by pulling moisture from the inner layers of skin to the outer later. Drier skin type should look for thicker creams or blend lightweight lotions with hydrating oils, while oilier or acne prone skin types should use a lightweight lotion morning and night. 


Cleanse Gently

If you do just one thing for your skin – wash it. Cleansing is essential because during the day bacteria, pollutants, dirt, and dead skin cells build up on your face and clog your pores. All skin types benefit from using a mild, hydrating cleanser that removes debris and makeup. Stay away from foaming cleaners and harsh surfacants which can cause damage to the skin barrier and lead to dryness and irritation.

Quick lesson: The skin has three main layers: the epidermis, dermis and hypodermis. The skin barrier is the outermost layer of your skin's surface made of cells and lipids that helps protect your skin and holds in moisture. 


Know Your Ingredients

Here's where it can get even more complicated: when it comes to natural ingredients, not all ingredients are created equal. Natural ingredients vary greatly in their efficacy for skincare and in their potency, purity, and quality.

Take jojoba oil as example – in its purest form, jojoba oil is a golden color and has a slight earthy odor to it. However, you can also buy jojoba oil that is bleached, deodorized, refined or solvent-extracted, which is done using harsh chemical solvents. This refined oil lacks many of the nutrients and skin-repairing benefits of virgin, cold-pressed oil. We make sure to use only organic, cold-pressed oils in all our skincare products for this very reason: they are pure, whole plant extracts delivering the full benefits of the plants. 


And Where They Come From

You probably already know where your organic kale was grown but the origins of what you put on your body matters too. All Peet Rivko formulations are made in small-batches in Southern California and New York. For each ingredient, we list the country of origin of each ingredient and a description of the plant source. 

We also bring transparency to our supply chain. We source packaging locally as often as we can and always, always use recyclable and compostable materials. Our folding cartons are made in New York, our bottles in Germany, and our compostable shipping materials in Colorado. We know we've only got one planet, and we try to do right by her. 


Oils Are Your Friend

Face Oils are having a moment, and we think that's a good thing, but we also get that they can be intimidating. If your skin is oily or prone to acne, it can seem totally illogical to put more oil on your face. But the truth is doing so can actually help oily skin as much as dry skin.

Your face naturally produces an oil called sebum which is produced by the skin's sebaceous glands. When sebum is in balance, it serves as a barrier and prevents your skin from losing moisture. Adding a face oil to your routine can help with dryness, inflammation and and restore balance to your sebum production. 


Natural vs. Non-Toxic

It's hard to know what brands mean when they call themselves 'natural' or 'nontoxic'. The unfortunate truth is that is confusing. The FDA - the government agency responsible for overseeing the cosmetic industry - does not regulate the usage of either term, so brands are free to call their products whatever they want. Even if they include synthetic or potentially harmful ingredients. 

Little regulation puts the onus on the consumer to figure out what's in a product. This can be a big burden to bear when ingredients are often listed in what can look like code or Greek to anyone without a science degree. Our advice is to be wary of green-washing and start educating yourself on ingredients. 


Don't Overdo It

When it comes to skincare, less is more. Though we've been taught to believe in quick fixes and use night creams, day creams, and eight different serums, for many of us, using too many products - and too many ingredients - can actually lead to more problems. 

The fewer ingredients in a skincare product, the gentler and safer it will be (especially for sensitive skin). We believe in Marie Kondo approved skincare routines and giving your skin a break. Often by simply eliminating harsher products from your routine, your skin can have a chance to heal, balance, and repair. 


Say No To Irritants

A streamlined skincare routine free of irritants is what we're all about. Studies have found time and again that fragrance (natural or synthetic) is irritating and sensitizing for all skin types. It's a leading cause for contact dermatitis and allergic reactions in skincare products, but is so often found in skincare products because we all love a product that smells like jasmine or palo santo. 

The truth is these scents aren't doing our skin any favors. We're committed to using only plant-based ingredients known to soothe, calm, and hydrate the skin. All of our products are fragrance-free and free from other potential allergens and irritants: floral extracts, essential oils, nut oils, and harsh actives. 


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